R. Maurice Robinson's Bio

CV of R. Maurice Robinson, ISHC, CRE, ASA

I have 30 years of experience as a consultant in the real estate and hospitality development industry. I am an expert in the field of full-service hotel development, ground leases, concession contracts, market and financial feasibility analysis, fiscal and economic benefit studies, and public/private development partnerships. I specialize in public sector counseling, and typically assist California and Federal agencies in:

• facilitating hotel, timeshare and residential development on public properties
• structuring hospitality development deals using public financing vehicles
• negotiating ground and building leases for new hospitality developments
• identifying and soliciting hospitality brands, operators and developers
• valuing private investment on public lands
• providing expert witness testimony in disputes; and
• analyzing and structuring development and management agreements
  

A partial list of my public sector clients in California follows:

• Alameda
• Cathedral City
• Crescent City
• Department of State Parks and Recreation
• Escondido
• Fresno
• Glendale
• Inglewood
• Irvine
• Laguna Beach
• Long Beach
• Long Beach
• Los Angeles, Community Redevelopment Agency
• Los Angeles, Department of Airports
• Los Angeles, Department of City Planning
• Manhattan Beach
• Metropolitan Water District
• Monterey County
• Mountain View
• Napa
• National Park Service
• Oceanside
• Palm Desert
• Poway
• Richmond
• San Diego City
• San Diego County
• San Diego Unified Port District
• San Jose, Redevelopment Agency
• San Mateo County Harbor District
• Santa Monica
• Solano County
• South Coast Air Quality Management District
• Southern California Association of Governments
• West Sacramento

Public clients and the hotels that have been developed, or are now being developed:

• City of San Diego's 170-room 5-diamond Lodge at Torrey Pines
• City of Manhattan Beach's 400-room Marriott Hotel and Golf Course
• City of San Jose's Downtown 506-room Marriott Hotel
• City of Beverly Hills' 200-room Montage Hotel & Residences
• City of Laguna Beach's 262-room Montage Hotel & Residences
• National Park Service's 252-room Argonaut Hotel in San Francisco (Conversion of the historic Haslett Warehouse on Fisherman's Wharf)
• National Park Service's 142-room Lodge at Cavallo Point in Golden Gate Park (Conversion of the historic Fort Baker ex-Army post near Sausalito)
• City of San Diego's Liberty Station 200-room Courtyard and 150-unit Homewood Suites (Conversion of the ex-Naval Training Center adjacent to the airport)
• County of San Diego's 85-unit Heritage Village Bed & Breakfast (To be developed in the Old Town area)
• City of Cathedral City's proposed 300-room Sheraton Desert Cove Resort (To be developed)
  
• City of Escondido's proposed 200-room Marriott Hotel and Conference Center (To be developed)
• City of Oceanside's proposed 330-room Westin Hotel and 48 Timeshare Resort (To be developed)
• City of Mountain View's proposed 250-room Kimpton Hotel and Conference Center (To be developed)

Representative Accomplishments: These include providing strategic planning, site evaluation, market demand assessment, facility planning, financial feasibility studies, investment analysis, deal structuring and other development advisory services to hundreds of clients nationwide. I am particularly adept at forging public/private partnerships to facilitate visitor-serving development. I have negotiated numerous concession contracts, ground and building leases and other real estate development and operating agreements, including development, management, and franchise agreements.

Affiliations: I have served on the Board of Directors of the International Society of Hospitality Consultants (ISHC) for nine years, where I was the Chairman of the Professional Conduct Committee.  Other professional memberships included the Counselors of Real Estate (CRE), the American Society of Appraisers (ASA), the Forensic Expert Witness Association (FEWA), and the Board of Arbitrators for the Financial Industry Regulatory Authority.

Background: Prior to founding Maurice Robinson & Associates LLC, I was a principal of KPMG Peat Marwick LLP, leading their Western Region Hospitality Consulting practice for nearly 12 years (1986-1998). Prior to KPMG, I was a Manager in the real estate and hospitality consulting practice of Pannell Kerr Forster (now PKF Consulting) for about five years (1982-1986). My previous work experience also includes three years as senior economist with the real estate consulting firm of Williams-Kuebelbeck and Associates (1979-1982), and a previous stint as an independent consultant.

Education: I hold a general Real Estate Appraisal certificate from the State of California; a master of public administration degree from the University of Southern California; a bachelor of arts degree in economics from Macalester College in St. Paul, Minnesota; a certificate of environmental management from the Environmental Management Institute in Los Angeles; and a professional designation in financial planning from UCLA. I am also a trained and experienced arbitrator, mediator, and Issue Review Board chair, and frequently serve as an Expert Witness for public agencies in real estate-related litigation.

Speeches, Writing and Awards: I am a frequent lecturer, having spoken more than 25 times at various real estate and hospitality industry-related seminars and conferences across the United States, and am an annual guest lecturer at the UC Berkeley MBA program. I am the co-author of numerous articles, book chapters, and was the editor of KPMG's Hospitality Update newsletter. I received the James Felt Creative Counselor Award from my peers in the real estate consulting community for my ground breaking work appraising the Grand Canyon for the National Park Service. I am also the recipient of the Member of the Year award by my peers in the ISHC for my efforts in establishing an Alternative Dispute Resolution training program.

Contact Info: 880 Apollo Street, Suite 125, El Segundo, CA 90245. Tel: 310-640-9656. Fax: 310-640-9276. Cell: 310-713-3220. Email: Maurice@MauriceRobinson.com Website: www.MauriceRobinson.com