Register for Deep Dive into Converting City-Owned Assets (Adaptive Real Estate Repositioning Strategies) at CALED’s 2022 Annual Conference

May 11, 2022

2:00 PM–3:45 PM

Max: 70 people

Attendees will meet CALED staff at 1:45pm at the registration table to walk to the Long Beach Convention Center. Walking groups depart starting at 1:50 p.m. and will return to the Conference hotel at 3:45 p.m.

Note: Wear comfortable clothes and good walking shoes. You may also want to bring sunscreen or a hat.

The Long Beach Convention and Entertainment Center has had several stories and white-papers written about its creative and successful repositioning of its facility, after hosting the TED conference for 5 years. The CVB, ASM Global Mngt Company, and the city teamed watched how their public spaces were used by the event planners of the TED conference. The combined “city team”, then incorporated those strategies into a repositioning of the Long Beach Convention and Entertainment Center facilities. These actions resulted in a doubling of food and beverage revenues over a 5-year period, as well as a spiked increase in TOT from a vibrant new product offering.

President and CEO of the Long Beach Convention Center, Steve Goodling, along with General Manager, Charlie Beirne, share their experiences learned from working with TED, to their first-hand insights of the public’s utilization of the new spaces at the City’s 2nd largest economic engine, the Long Beach Convention and Entertainment Center.

Sorry, this tour is full. Please try one of the others available.

Registered Guests

Alia Roca-LezraSiskiyou County Economic Development Council
Alicia BalderasCounty of Tulare
Amanda HernandezCity of San Bernardino
Amber CruzCity of Montclair
Andria MartinezNational Development Council
Ani PogossianCity of Glendale
Arlene HernandezCity of Corona
Astrida TrupovnieksCity of Lodi
Bob MeadowsCity of Shafter
Bradley JohnsonSonoma County EDB
Brian ColemanGO-Biz
Brian MoncriefKosmont Companies
Brian MoncriefKosmont Companies
Cailin GarciaCity of Santa Clarita
Calvin SandeenSonoma County Economic Development Board
Carina CamposCity of Azusa
Carl SpiknerNDC
Carrie RogersRogers Economic Development Consulting
Chris RicoSolano EDC
CHRISTINA BIBLERCity of San Diego - Economic Development Department
Courtney FarrellNorth State Planning and Development Collective
Craig SchlatterCity of Ukiah
Crystal LandavazoCity of Downey
Darrell DoanCity of Elk Grove
Dianna RiosCounty of Humboldt
Don ButtisCity of Vacaville
Dusty RussellCity of Thousand Oaks
Eduardo BrugmanSmall Business Development Corp. of Orange County
Georg WinklerCity of Camarillo
Gina McCollCity of Roseville
Jaimie OrfanosALameda County
Jamie VilinskasCity of Stockton
Jennifer HiramotoCity of Ontario
Jennifer LilleyCity of Stanton
Jessica FloresCity of Downey
Jessica GarciaCity of Anaheim
Jim SimonRSG, Inc.
John BandekCity of Moorpark
Jonathan PujolsPepperdine University
Judie ScaliseESI Corporation
Julieta MartinezCounty of Tulare
Karen KhukoyanCity of Ontario
Kathy GallinoCalaveras County Economic & Community Development
Katie SimmonsButte County
Kelly TrevinoCity of Fresno
Kevin IngramCity of Lakeport
Larry VaupelCity of Vista
Laura RiosCity of Fresno- Department of Economic
Luis AguilarCity of Elk Grove
Lupe PerezCIty of Fresno
Maribeth TinioCity of Stanton
Marisol LopezCity of Moreno Valley
Mark HamiltonCity of Chowchilla
Mary JerejianCity of South Pasadena
Melecio PicazoCity of Upland
Melissa DhauwCity of Buena Park
Meredith HartCity of Ventura
Michael FloresCity of Lancaster
Michael OcasioSmall Business Development Corp. of Orange County
Michael WashamCounty of Tulare
Monica HardmanCity of San Diego
Monroe RoushRSG, Inc.
Patrick MartinezCity of Needles
Pedro GarciaCity of National City
Peggy MurphyCounty of Humboldt
Raissa de la RosaCity of Santa Rosa
Rochelle MillsInnovative Housing Opportunities
Ryan HeitzCounty of Humboldt- CAO-Economic Development Division
Sean WilcockImperial Valley EDC
Sherri ConwayCity of Rocklin
Soua VangCity of Glendale
Stephanie SanchezCity of San Bernardino
Sulaiman KenyattaLAEDC
Suzy KimRSG
Sydney YesetaCity of Lancaster
Tara MagnerCity of San Jacinto
Tara SchiffCounty of Mariposa
Thailin MartinCity of Montclair
Tim PaddenCity of Vacaville
Tracy SullivanCity of Santa Clarita