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Optimizing Your Social Media Channels to Increase Sales Leads & Resources to help grow your business from the SBA Do you wonder if your social media efforts could be more successful? Do you need help understanding how your business can attract more customers through social media? Join us for this informative webinar on key elements of social media and business practices that can generate an increase in customers and sales. We will cover topics including social media terminology, successful social media practices, and best social media channels for certain types of business. The Small Business Development Center can help you understand the social media business practices and how to improve sales leads through these channels. Don’t miss out on this free webinar to help your business learn how to use social media to your advantage. Presenter – Pablo Gomez forms part of the San Joaquin Delta SBDC group as a Small business advisor. He believes in working hard and always aiming for solutions which will always lead you to achieving your dreams. Pablo holds a Master’s in Business Administration from CSU East Bay and is a certified business analyst from the Project Management Institute. He has participated in Corporate finance research and holds a passion for finance, marketing (SEO & social media experienced) and business plan creation & implementation. When he is not working on advising he is part of a start-up as CMO in Silicon Valley that aims to disrupt the sports betting business. The U.S. Small Business Administration (SBA) will discuss SBA programs and services to assist your business in recovering from the COVID-19 crisis. The presentation will cover COVID-19 relief programs, SBA loan programs, federal contracting programs, small business classes, and one-on-one business counseling available at no cost. Learn about available resources and how to access them. Presenter – Carrie Ellinwood Deputy District Director – Sacramento District Office – U.S. Small Business Administration