The Transition to Virtual Investment Attraction Strategies
June 4 @ 11:30 am - 1:00 pm| Free
Since early March, countries across the globe have been in lockdown. Yet while business has slowed, our jobs as economic developers have only increased at a frantic pace. This webinar reviews firsthand accounts from economic developers who’ve swiftly pivoted to virtual investment attraction strategies in the wake of COVID-19 prompted shutdowns.
Bruce Takefman, President at Research Consultants International FDI, Inc and Aaron Brossoit, CEO at Golden Shovel, will also shed light on how their firms have adapted to digital programs to continue business recruitment initiatives and site selection.
Tune in to review:
- Successful messaging for attracting businesses during lockdown
- What we’ve learned so far from the pivot to digital investment attraction
- How to craft a successful digital lead generation campaign